“Prin codri de simboluri petrece omu-n viaţă / Şi toate-l cercetează c-un ochi prietenesc.” (Man walks BECIU, Camelia, , Comunicare şi discurs mediatic. Camelia Beciu states that any “electoral debate (or any other mediatic product) is a relevant .. BECIU, Camelia, , Comunicare şi discurs mediatic. Camelia BECIU (National University of Political Studies and Public Administration, .. Revista română de comunicare ºi relaţii publice si la notion d’identité est une ressource pour la compréhension conceptuelle et empirique de la diaspora. Acest studiu explorativ investighează construcţia, prin discursul mediatic.

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presidential debate | Cultures Of Communication – Cultures de la Communication

The world renders you anonymous. Acclamations are positive statements aiming to promote self-image, and to increase the social desirability of the candidate. These topics, formulated as attacks, have caused numerous defensive enunciations from his opponent, Victor Ponta. We depart from Benoit hypothesis regarding functions of the discourse in political campaigns: The two debates constituted the corpus for our analysis.

presidential debate

One cannot have a dialogue with a wall; one cannot have a dialogue with something closed. The data presented in the Table 1 show that during the first debate, opposition candidate Klaus Iohannis attacked more And then you have to do something.

Persuasive attack and defence in the presidential debatesTuscaloosa, University comjnicare Alabama Press. We noticed that both candidates had used general objectives to acclaim more than to attack, with only one exception — Victor Ponta, during first debate, who used general objectives to attack 5 timesin comparison with medoatic one time.

From this standpoint, the work is a plea for the reconfiguration of dialogue in dialogic interactions in the Romanian public space particularly in televised political debatesfor the construction of an authentic dialogue, where normality and the deliberative aspect should be considered discursive rules. In the first televised debate, the frequencies for each type of discursive function were: The televised debates remain essential forms of communication for the functioning of democracy Xomunicare, From this point of view, the candidate in power at that time, Victor Ponta, was worse placed than his opponent, Klaus Iohannis.


Related to the first discursive function — acclamation — we observe that comuicare the first debate, candidates have used acclamation in relatively equal proportions The chi-square test calculated for the three types of discursive functions shows significant differences in the way the two candidates used those functions in the two debates: The three discursive functions are mutually stimulated and conditioned Benoit and Wells, Klaus Iohannis used particularly offensive enunciations attacks on issues related to corruption in the presidential elections and diaspora vote.

Table 2 meediatic how the situation has changed during the second debate, when Victor Ponta attacked more Victor Ponta used offensive enunciations much more on the Policies theme than on the Character theme.

Dialogue needs a certain type of situation to be born lawfully and to be carried out coherently. His state of exteriority is a fall to great esteem. In the second debate, Victor Ponta has slightly increased his enunciations on general objectives 5 to 1 and future plans 6 to 4in comparison with the first debate.

Table 5 and Table 6 present results from the testing of the third hypothesis.

Such an approach ensures understanding of the symbolic topology, the relative position of the candidates in the political field of confrontation. It takes away your portrait. The two authors suggest a strategic approach of discursive exchanges during the televised debate.

political communication culture

In both televised debates, both candidates attacked more on future plans than on general objectives, but acclaimed more on future plans than on general objectives: Digi24, August 2, cameila During the first debate, opposition candidate attacked mostly on past actions, on leadership skills and on the personal character of the candidate who was in power. Researchers argue that the model of the functional analysis of the debates could be transferable between different cultures, because in their semantic spaces the concepts of acclaim, attack and defense are isomorphic.

As research limitation, we mention here constraints related to: Candidates set up desirability are positioned on a preference scale by three discursive functions: In order to test the hypothesis of the functional theory, we used the content analysis techniques, mainly thematic content analysis.


These data show that Victor Ponta looked for an improvement in his discursive strategy from the first to the second debate. Televised debate can be regarded as a diagnosis of the civilisation of dialogue in the local political life. It makes you melt inside it.

The problem is that, once there, he forgets the primordial meaning of this experience and builds his own world, outside the reality of others. Enunciations in the second debate 12 NovemberB1TV. The study shows the similarities with the results obtained in other states, but also reveals the significant differences that change the structure of the functional theory predictions. The difference could be explained when we take into account the qualitative content of the two discursive functions defense and attackand the role of political culture in the mechanism of Television debate.

Candidates use acclamations more frequently than attacks; and attacks more often than defenses. Only in the case of the opposition candidate, Klaus Iohannis, during the second debate, the relationship between the three discursive functions is consistent with the first hypothesis: In the next section we present a brief introduction to the functional theory of political discourse as strategic positioning of social actors in the semiotic act of televised debate.

Comments on the policy themes will be much more common than those relating to the character of the candidates. Enunciations in the first debate 11 NovemberRealitateaTV. Klaus Iohannis used this strategy even more often 12, respectively, 16 times in the acclamations.

All five predictions of functional theory were tested in the two televised debates for presidential elections in Romania: